The right—or wrong—
way to act
STORIES & MICRODRAMAS
Don’t place your product
next to the story.
Make it part of the story.
Microdramas lead with a story, then weave your product naturally into the plot through characters, situations, and emotions audiences can connect with.
Tell us what you want to communicateTHE CHALLENGE
People skip ads.
They still make time for stories.
Traditional advertising is easy to ignore. Stories are different: people choose to watch them because they want to know what happens next.
Microdramas use that natural pull of storytelling to introduce products, services, and ideas in a way that feels more engaging and memorable.
Skipped. Ignored. Forgotten.
Watched. Felt. Remembered.
A DIFFERENT WAY TO PRESENT YOUR PRODUCT
“Make it part of the story.”
Your product can drive the story, become part of a character’s journey, or help resolve a key moment. A restaurant, a car, a piece of jewelry, a service, a school, a clinic, a store, or almost any brand can become a natural part of the narrative.
A restaurant can be where everything changes.
A car can take a character toward a new chapter.
A piece of jewelry can represent an unforgettable moment.
A school can be where a new future begins.
A clinic can become part of someone’s turning point.
Your store or brand can become part of your characters’ everyday lives.
ADVERTISING MICRODRAMAS
Different formats.
One idea: stories people want to follow.
One Complete Story
A complete microdrama told in a single video. Ideal for communicating one message, introducing a product, or creating a strong impression in a short amount of time.
Sometimes,
a small moment
changes everything.
Episodic Series
A story that continues across multiple episodes. Build characters, create anticipation, and give your audience a reason to come back for what happens next.
Product Campaign
A series of stories built around the same product or service. Each episode can explore a different situation while keeping the brand naturally embedded in the narrative.
Ongoing Story Content
A continuous stream of microdramas created for your social channels. A way to maintain a consistent presence while giving your audience new stories to discover.
ALSO FOR TRAINING & COMMUNICATION
Stories can teach, too.
Microdramas can turn abstract ideas into situations people can see, understand, and remember.
A difficult decision
A workplace conflict
A customer
interaction
An organizational value
The consequences
of an action
REALISTIC OR ANIMATED
The story defines the world.
A microdrama can feel realistic or take place in a completely animated world. Different visual approaches give us the freedom to choose the style that best serves the story, the audience, and the project.
Human emotions.
Stories that feel close to real life.
New characters, environments,
and possibilities.
Stories that connect.
Ideas people remember.
Empathy
Stories that bring people closer.
Honesty
Doing the right thing matters.
Efficiency & Technology
Ideas that make everyday work easier.
Citizen Service
People helping people.
YOUR PROJECT
What role could your product play?
Tell us what you want to promote. We can turn it into the starting point for a story, a character, or an entire series of microdramas.
Tell us your idea on WhatsApp